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Current events issues (perhaps) and debate. But be careful not to run away from ignorance and discomfort. You can complement these efforts by giving your fans a voice. A special article that reflects your brand and encourages fans to share their opinions. User-generated content is considered more reliable. For example, DesignSponge invites followers to contribute to an Instagram feed based on an ever-changing hashtag that identifies the topic. pdb-designsponge-instagram-user-post.
How to Succeed Social Media Marketing Plan (2) See also: DesignSponge Encourages Instagram followers to post photos based on ever-changing hashtags that identify topics. Also focus on customer service and problem solving. Change the community to dynamic resources for wedding photo editing service experts to solve industry-related problems. Finally, I know that community has a very specific value and usually has a value for trust and transparency. Make sure you understand these unwritten rules like cheating and over-promotion.

So you don't break them and misdirect your community. Regional Marc Jacob Adhesion Campaign When Marc Jacobs wanted to be included in a new line, the company created the #castmemarc campaign to promote the rebellious new collection while encouraging community involvement. For campaigns running simultaneously on Twitter and Instagram, the company's factorial model posted its photos using the hashtag #castmemarc.
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